Bill Gullan
Bill Gullan is the President of Finch Brands. His nearly 30-year (ugh!) career in branding has revolved around naming, messaging, M&A brand integration, and qualitative research. He has been with Finch Brands since 2001.
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May 29, 2020
|Bill Gullan
Beer and Beyond – Audrey Chee-Read, Strategy and Insights Manager – Boston Beer Company
Audrey Chee-Read, Strategy and Insights Manager at Boston Beer Company joins us today on Real-World Branding. Boston Beer Co. is the parent company of not only Sam Adams, but Truly…
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May 20, 2020
|Bill Gullan
Crisis Communication & The Class of 2024 – Mark Johnson & Chris Gruber, Davidson College
Today, we have two special guests, Mark Johnson and Chris Gruber from Davidson College, an institution that has been widely lauded for its COVID-19 response.
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May 13, 2020
|Bill Gullan
Standing For Service – Justin Dunn, Senior VP/Chief Marketing Officer at WSFS Bank
We discuss Justin’s career path, WSFS’s acquisition of Beneficial, how the bank is managing the Paycheck Protection Program through the COVID-19 pandemic...
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May 5, 2020
|Bill Gullan
#RaiseYourGlass – Dan Hershberg, Co-Founder, Chief Brand Officer – Workhorse Brewing Co.
Today on Real-World Branding, we welcome back one of our faves: Dan Hershberg Co-Founder and Chief Brand Officer of Workhorse Brewing Co. Dan talks about..
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April 26, 2020
|Bill Gullan
Building Tomorrow’s Medical Technology – Eric Sugalski, President & CEO – Archimedic
Tune into Real-World Branding this week to hear from Eric Sugalski, President & CEO of Archimedic. We discuss Eric's career path, the merger and...
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April 17, 2020
|Bill Gullan
Innovation in 2020 – Nick Catalana, General Manager – Innovation Foods
Nick tells the story of how he got into his family’s business, discusses how Innovation Foods carefully balances tradition with progress, and...
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April 10, 2020
|Bill Gullan
AmeriGas Has Your Back – Chris Cook – Vice President of ACE and Marketing, AmeriGas
Chris has been instrumental in the growth of the AmeriGas Cylinder Exchange (ACE) business and also drives the planning and execution of corporate...
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April 6, 2020
|Bill Gullan
Can’t Hear Your Customers? You Probably Need to be More Customer-Centric
Are you really listening to your customers? Or are you just tracking the easy stuff like NPS and going on with business as usual?…
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April 1, 2020
|Bill Gullan
On the Front Lines – Peter Hotz – President & CEO of vybe urgent care
Today, we’re joined by Peter Hotz, President & CEO of vybe urgent care. Peter is a seasoned entrepreneur, business leader, investor, and mentor...
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March 24, 2020
|Bill Gullan
Supporting Your Customers Through COVID-19 – Sabrina DeVito – Chief Strategy Officer of Marlette Funding (Best Egg Personal Loans)
Today on Real-World Branding, Sabrina shares insights from her career journey, how the Best Egg brand was built, and what they are doing in this peculiar moment to keep things…
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March 18, 2020
|Bill Gullan
Spread Bagelry Manages Growth Through COVID-19 – Jamie Schrotberger, CEO
Today on Real-World Branding, Jamie Schotberger (CEO of Spread Bagelry) discusses the brand they’re building and how COVID-19 has impacted their business. With a strong background in finance, Jamie got…
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February 21, 2020
|Bill Gullan
Life on the Client Side – Jordan Goldenberg, VP Brand & Creative – Petco
Today on Real-World Branding we welcome back our friend Jordan Goldenberg, VP of Brand & Creative at Petco. He reflects on his accomplishments at Petco & more.
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