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Crisis Communication & The Class of 2024 – Mark Johnson & Chris Gruber, Davidson College

Today we have two special guests from Davidson College, an institution that has been widely lauded for its COVID-19 response. Mark Johnson, Chief Communications & Marketing Officer and Chris Gruber, Vice President & Dean of Admission and Financial Aid, join us to discuss how the pandemic has affected higher ed generally and especially in the key area of enrollment management. If you like our podcast, please subscribe!

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About The Author: Bill Gullan

Bill Gullan is the President of Finch Brands. His nearly 30-year (ugh!) career in branding has revolved around naming, messaging, M&A brand integration, and qualitative research. He has been with Finch Brands since 2001.

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