Building Brands in the
City of Brotherly Love

Across out 20+ year history, much has changed about Finch Brands. One thing that hasn’t changed is our commitment to growing companies in the Philadelphia region. While we’ve evolved from a regional agency to a premier boutique brand consultancy, our focus on helping local clients grow remains a passion for our team.

How We're Different from Branding Agencies

Insights Fuel All We Do

While many branding agencies fake their way through research, our team of sophisticated insights professionals blends all of the capabilities of a best-in-class market research firm under one roof with brand strategy and design.

We "Get It"

Much of our team hails from the client side so we “get” business, the politics of decision making in large firms with diverse boards, and the need for strategy to be actionable.

Our Proof is in the Process

From senior-led engagement teams to the fact that we structure engagements with flat rates that encourage maximum client collaboration, our processes are designed with our clients’ needs in mind.

We Use the Right Scorecard

As former brand and business leaders, we understand that strategy only matters if it’s well-executed and that client results are our only scorecard. We don't chase agency awards. We chase your objectives.

Can Your Philadelphia Branding Agency Do This?


What's New, Philadelphia?

Workhorse Brewing Company

Branding in Philadelphia – Beer Made Right. Having already settled on a name, we crafted the Workhorse brand around an industrial, hard working ethos that the term "workhorse" embodies.

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The Philadelphia Contributionship

Branding Case Study – The oldest continuously operating insurance company in the United States, and founded by Ben Franklin, The Philadelphia Contributionship has weathered many storms (and fires and other forms of property damage).

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Riverfront North Partnerships

Philadelphia Branding Case Study – Over the years, and through the efforts of many, the dream of transforming once neglected post-industrial landscapes into usable community space has come to life and continues to grow.

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Abramson Senior Care

Philadelphia Brand Architecture – There was considerable opportunity to leverage Abramson’s expertise/capabilities more widely. Previous brand presentation — from architecture to identity — constrained Abramson’s potential.

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A little birdie
wants to tell you...