Own The Last Mile

We help clients multiply the impact of their marketing spend.

With core brand elements defined, we help clients go to market with power and consistency.

Whether that means documenting key milestones and actions around a brand (re)launch or bringing structure to previously disparate sales and marketing activities, Finch Brands is an effective downstream execution partner.

Without strong go-to-market execution, even the most skillfully conceived branding approaches will fail.

We help clients bring ideas to life in the marketplace – by planning the work and working the plan.

Our Marketing Strategy work often includes:

Developing Rich, Data-Driven Profiles

Profiles of target audiences so that marketing messaging/activities can be geared to who they are, how they choose, and what they think and feel.

Strategic Marketing Planning

Define marketing mix, promote efficiency, and imbue the marketing program with structure and purpose.

Internal/External Launch Planning

Support key initiatives such as M&A integration and rebranding – calendar, budgets, asset inventory, and other key topics

Whatever the engagement calls for, Finch Brands shows up with experience, expertise, energy, and a relentless focus on impact.

Access Our M&A Branding Playbook

Click here for a step-by-step review of M&A branding best practices.

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Strategy

We define and document the core ideas on which high-performing brands are based. This includes a range of strategic planning elements – what brands mean, how complicated portfolios should be structured, and how internal/external stakeholders should be engaged and activated.