
Champions of Purposeful Change™ Podcast
‘Champions of Purposeful Change’ brings forth stories of impact from those closest to the customer – insights leaders. Each monthly interview highlights career journeys and discusses how insights help activate the full potential of brands and businesses!
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March 12, 2024
|Bill Gullan
Innovation Through Insights with Matt Thell of General Mills
Matt Thell, Senior Strategist at General Mills joins podcast host and President of Finch Brands, Bill Gullan to talk insights and innovation.
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March 8, 2024
|Bill Gullan
Champions of Purposeful Change™ Podcast
Champions of Purposeful Change spotlights those who are making an impact in their companies - especially those making a difference in Insights roles. It combines compelling career journeys with the…
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January 25, 2023
|John Ferreira
Socializing Insights and Data Visualization
Learn how to make your data sets more digestible by creating visual stories to accompany the data in this episode of Real-World Branding with Victoria Ng.
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November 10, 2022
|Bill Gullan
Owning the Next 6 Weeks and M&A Brand Identity Decisions
In this episode of Real-World Branding, our President and host, Bill Gullan takes on 3 common themes we’ve been hearing from our clients regarding the remainder of 2022.
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September 14, 2022
|Bill Gullan
From Data to Insight to Action with Kate Virzi SVP, Consumer Insights – Finch Brands
In this episode, Finch Brands’ own Kate Virzi, discusses her career – brand-side on the Subway marketing team and as a supplier at Nielsen’s BASES – and how researchers and…
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July 26, 2022
|Bill Gullan
Ready, Set, Sprint! With Gary Kopervas SVP, Creative Strategy- Finch Brands
Take a listen as Gary dives into what Sprints are, how they work, and why more companies today are using sprints to accelerate key brand and business initiatives in the…
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May 25, 2022
|Bill Gullan
Putting Customers at the Center with Trish Wethman, Chief Customer Officer at Best Egg
Today on Real-World Branding, we sat down with Trish Wethman from Marlette Holdings (d/b/a Best Egg – a company with roots in personal loans, recent expansion into credit, and more…
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October 21, 2021
|Bill Gullan
Full M&A Branding Playbook
Over the past couple weeks, we’ve broken our M&A Branding Playbook into sections – today’s episode is a full audio version of the Playbook! This represents our compendium of best…
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October 13, 2021
|Bill Gullan
M&A Branding Playbook – Part 3
Sadly, this is the final section of our M&A Branding Playbook podcasting journey. We hope you enjoyed our audio version of the Playbook and have a deeper insight into what…
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October 6, 2021
|Bill Gullan
M&A Branding Playbook – Part 2
In this episode, we continue with Part 2 of the M&A Branding Playbook. This section is packed with tips and tricks for how to navigate the branding process by listening…
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September 29, 2021
|Bill Gullan
M&A Branding Playbook – Part 1
Today we are shaking things up here at Real-World Branding – a dramatic reading of our very own M&A Branding Playbook. Broken down into three easy-to-consume episodes, please enjoy Part…
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July 28, 2021
|Bill Gullan
Building an Authentic Brand – Therabreath – Phil Rubin, President
Tune in to hear about how the Therabreath brand got started, where it is today, and what it takes to build a brand that is disruptive yet authentic.
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