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Snack on Purpose – Renee Dunn, Founder & CEO – Amazi Foods

Today on Real-World Branding, we have Founder & CEO of Amazi Foods, Renee Dunn. We talk about how Renee started her company after leaving her job and boarding a plane back to Uganda, purpose-driven snacks, and doing good in business. If you like our podcast, please subscribe!

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In 2020 alone, Amazi Foods has sourced from close to 300 farmers in Uganda, 55% of which were women, paid farmers upwards of 68% above market price, and created over 30 jobs for local youth. Renee’s company fulfills the needs of the consumers in the US: consumers with plant-based diets looking for products with unique flavors made by a brand that serves a higher purpose. She connects the ingenuity, drive, and bounty of Uganda with the American consumers who crave both good food AND story. 

About The Author: Bill Gullan

Bill Gullan is the President of Finch Brands. His nearly 30-year (ugh!) career in branding has revolved around naming, messaging, M&A brand integration, and qualitative research. He has been with Finch Brands since 2001.

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