Welcome to our habitat.

We love helping people, brands, and organizations thrive in the real-world. Unlocking a brand's full potential in the wild is our thing. While we each come from different experiences, backgrounds, and places, we are all insightful, strategic, and creative in unique ways. It's what makes building our teams so fascinating and fun.

Insights Director

Position Description

The Insights Director position is responsible for supporting Finch Brands’ market research across the portfolio, including online insights community clients. They are the team’s “go to” resource for executing quantitative and qualitative research projects – designing the research instruments, conducting analysis, and creating deliverables that tell a persuasive story.

This is a critical position on the team and is ideal for someone with 1 to 2 years of hands-on experience in consumer or customer research across both quantitative and qualitative techniques. The role is client facing and serves multiple clients at a time who conduct market research with Finch Brands throughout the year. Research will cover a range of quantitative and qualitative topics and methodologies, and this role must be able to design and analyze research that advances the strategies of Fortune 500 and start-up clients alike across a variety of industries. The right candidate will be a self-starter with a high degree of comfort working with large volumes of data, and either know or be able to master how to conduct advanced statistical analysis using software such as SPSS and MarketSight.

This role will have the support of senior team members to assist with client management, strategy development, and day-to-day client interaction/account management.

The ideal candidate will have a proven track record of success being “in the trenches” with research and be able to design and analyze research in a fast-paced environment while being flexible and managing multiple priorities. We’re looking for someone with a high motor and a high ceiling who can grow into increasing levels of responsibility over time through outstanding performance.

Main duties:

  • Research design, analysis, and deliverable creation. This includes but is not limited to questionnaire drafting, survey programming, data analysis including cross-tabulations and coding, and storytelling in PowerPoint.
  • Supports account team leadership with high quality deliverables, analysis, and precise attention to detail.
  • Manages research project execution from end-to-end, ensuring deadlines are met on tight timelines.

Company Description

Finch Brands is a real-world brand consultancy. We exist to help brands win when it matters most. We do this by blending insight, intuition, and creativity to shape brand strategy and drive people to action. Finch Brands was founded in 1998 by executives instrumental in the ascent of IKEA and David’s Bridal. Their original vision was to create the firm they never could find when they were in our clients’ shoes – an end-to-end brand development and management powerhouse that seamlessly delivers breakthrough brand strategy and irrepressibly creative design.

To accomplish this, we've brought together leaders from brand-first organizations like Campbell Soup Company, Kimberly-Clark, M&M Mars, Target, Unilever, and Urban Outfitters. These experiences make us a better, more instinctive partner–and we put this hard-earned experience to work for clients across categories and all along the growth track.

Required Experience and Skills:
  • Candidates will have a bachelor's or master's degree in fields spanning, business, marketing, psychology, sociology, or statistics.
  • 1-2 years' experience working in market research either on client or supplier side.
  • Ability to perform at a high level and multi-task in a very fast-paced environment.
  • Proven experience and a natural ability to “connect the dots” and drive toward big picture insights.
  • Knowledge of how to use statistical analysis programs (excel, SPSS, MarketSight, R, Q, etc.).
  • Ability to design, draft, and program questionnaires, mod guides, and other research activities - both qual and quant.
  • Knowledge of quantitative analysis (significance testing, crosstabulations/banners/nets, weighting, Cluster analysis, TURF, MaxDiff, etc.).
  • Knowledge of qualitative analysis (coding).
  • Strong reporting/storytelling capabilities- PPT expertise a must.
  • Ability to represent data and conceptual insights visually (charting, diagrams, conceptual graphics)
  • Ability to self-manage and prioritize shifting needs.
  • Strong focus on matching data inputs/outputs to client's business needs and objectives.
  • Interest in pursuing new and novel research methods.
  • Curious about consumer insights, how insights map to business objectives, and drive actionable results.
  • Project management - ability to handle multiple research projects at once.
  • Strong focus on QA and superb attention to detail.
Candidate Attributes:
  • Self-starter mentality (Be a driver, not a passenger) with a strong bias for action
  • A growth-oriented mindset and willingness to move beyond their current comfort zone to develop new skills
  • A remarkable work ethic and superior attention to detail
  • An ability to learn new things quickly
  • Collaborates effectively and has coworkers backs
  • A natural curiosity regarding brands and business with a focus on delivering results
If you share a relentless passion for results, we want to hear from you.

Interested candidates should submit their resumes at info@finchbrands.com with the subject line: "Insights Director Application".

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